Niira: We have got private leads happening. We have got... You know, there is a plan ready, Niira, we are waiting for the plan to get accepted. You know?
Niira: Ok. That's another side. The teams have met up with Pankaj and all that and we are waiting for those and we are waiting to know. We are waiting.
Niira: Then, you go into the fact that there are... there is multiple, there is news based and there is commercial based. So you divide that up and put it that way.
Niira: Then you put that and then you say, you do a separate mail from me to MM which is that we had already sensed this last week and we had brought it to your notice.
Niira: There is a plan that is ready and waiting to share with you and we didn't get a chance last week to meet and freeze on it, but there is a need for an engagement.
Niira: Are you going to work with Tatas to get them blacklisted? So when two of the largest groups of companies stop using PTI, maybe we have... Do we have an alternative to PTI?
Niira: You go into it. There is a whole plan waiting for her execution. It cannot be based on Bombay Times category, as I have mentioned. You go into it in a very this thing...
Niira: And keep in mind we will share this plan. Anything that goes of my mail is always given to MDA. So keep that in mind. Don't hurt them but be candid and bring out the issues.